Till point book – the language of book selling

Oooh. How exciting, my inbox is pinging like a broken lift:

“Hi there, I love B3ta, and usefully work in Waterstones. I would totally stock anything to do with B3ta (like that Law of the Playground one, and the Nicey and Wifey one). I am certain as a till point book we would sell plenty.”

Till point book?

This is a new term to me, I imagine it means those books that are placed by the till for impulse purchasing. A bit like sweets in supermarkets.

Fantastic stuff.

I wonder if we can make the book smell like freshly-baked bread?

One Response to “Till point book – the language of book selling”

  1. al says:

    game on! scratch and sniff books

    perhaps we could have a special fanny batter edition

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